INVITE
đĄ Yep, itâs another testimonial. These are important for seasons of selling!
Confession!
Well⊠not really. But now that we have your attention, hereâs what a recent [student, client, etc] had to say about her experience with us:
[âInsert testimonial hereâ]
Ready to give it a whirl? [Class schedule, shop, etc] linked in our bio. Oh, and put your favourite emoji in the comments so we know that you were really hoping that weâd share our deepest darkest secrets⊠we still might share a thing or two! đ
INVITE
đĄ Remind your readers to book your services TODAY if they want to save some dough.
Donât get your tinsel in a tangle!
Between drying out your kidsâ soggy winter gear, squeezing in last-minute decorating, baking cookies⊠the million to doâs in betweenâ
You havenât missed the booking deadline for [insert service]… *yet*. Book before [insert date] to keep some extra dollars in your jeans AND get [insert result of your service].
NURTURE, INVITE
đĄ Get your readers excited about giving back to your community⊠AND close another sale!
âMaybe Christmas, he thought, doesnât come from a store. Maybe Christmas⊠perhaps⊠means a little bit more!â
We know youâve got a few things left on the Christmas list, but since Christmas means SO much more than whatâs under the tree, weâll be donating a portion of proceeds from [insert timeframe] to [insert local charity].
[Share a little bit about the charity and why this is the one thatâs been selected as a recipient of proceeds. Include info on how your readers can get involved beyond making a purchase from you.]
Friends, your support means the world! Thank you for supporting my little biz AND giving back to an initiative close to my heart. You are so appreciated. â„
NURTURE
đĄ The trick to this caption is keeping it short & sweet. Bullet out 3-5 things youâve learned & call it a day!
Lessons learned in 2021.
đ€Ż [Quick example: try new things. Itâll be scary, but⊠scary is good.]
Your turn! Drop a comment and tell me your biggest lesson this year. đ
NURTURE
đĄ Whatâs December without a whole lotta joy and gratitude?
Whew! 2021.Â
Blessings on blessings on blessings. Iâm out here today being so freakinâ thankful for everything in my life.
For my fam, for this community, for you, and for spreadsheets. đ #realtalk
Itâs hard to describe the growth that [Name of Business] experienced this year. [Share some numbers: ie â number of clients, cups of coffee, etc.]
From the bottom of my heart, THANK YOU. Hereâs to another year together!
NURTURE
đĄ If youâre needing a break, chances are you donât even know how to take one at this point. Pop this post up & peace out for a few days!
Anyone else ready for a break from the noise? Dang, IG has been chaotic these last few days! Between work and, well, life, Iâm finding it more important than ever to get quiet and BREATHE.
[Share a simple mindfulness practice that you do when things get a little too gnarly in social media land]
NURTURE
đĄ Take a break from selling and boost your engagement with this post!
Which one are you?
Team Theme â you selected the perfect gift wrap colour scheme and all of your gifts are beautifully wrapped.
OR
Team DONE â so what if youâre still using the same roll of gift wrap that you got from Costco 3-years ago?! Wrapped is WRAPPED.
Iâll tell you mine, if you tell me yours! đđ
ATTRACT, NURTURE
đĄ Customize the graphic for your brand â this post is super shareable with a carousel!
Youâve got a million things on the go right now. Here is your NOT to do list. (Great news: you are in control of all of this. đ)
ATTRACT, NURTURE
đĄ As we wrap up the year, itâs so much fun to look back on how far weâve come. If you have a B2B business, share what your best investments were this year! (Bonus: make this sharable / chat about this in stories too, and youâll get on the radar of *other* people in your mentorâs audience, which can help you find super dreamy, up-levelled clients!)
Whatâs the best investment youâve made for your business? For me, I gotta say [insert description of investment here; tag the person you purchased from].
Why?Â
[Explain exactly what you got out of the investment: ie â âI run three social media accounts, so having plenty of photos to pull from has been a massive time saver.â]
PS: Did you know [insert investment type here] is also a tax write-off? Win, win!
 NURTURE
đĄ This is classified as a nurture post, but if you want to do a last push for bookings just plug your offer into this post!Â
How how HOW is it the beginning of December already?! I feel like I was *just* shopping for a swimsuit. If youâve been procrastinating on [your niche] in your life or business, now is the perfect time for a refresh!
A few things that you can do to get started today are: [list off a couple of quick things thatâll help your reader get her *ish together]Â
I know youâre not gonna do this TODAY, but save this post so that you can at least get to it this week!
NURTURE
đĄ Do this post carousel style!
SAVE this so you can kick off the new year with things that work â and avoid the stuff that doesnât! Hah!Â
What does *your* daily routine look like? How do you stay productive? Let me know!
INVITE
đĄ Yep, this post is no nonsense. As a general rule youâre not going to see a whole lot of engagement on sales posts like these, BUT! Itâs so important to let your readers know *exactly* how you can help them. (And often. Like, once every nine posts isnât too much!)
Four ways you can work with me in 2022. (Donât freak out; my packages havenât changed â Iâm just reminding you.)
đ [Service 1] [List deliverables, the juiciest thing thatâs in it for them; usually saving time, money, and frustration.]
đ [Service 2] [List deliverables, the juiciest thing thatâs in it for them; usually saving time, money, and frustration.]
đ [Service 3] [List deliverables, the juiciest thing thatâs in it for them; usually saving time, money, and frustration.]
Pack some personality into this post! Donât be shy about sharing why theyâre going to LOVE working with you specifically. Wrap it up by telling them what to do next!Â
 INVITE
đĄ Everyone is busy selling on socials so address any objections people may have about your offer head on. Itâll help you stand out from all the noise AND show your readers why they should invest in you.
CANVA: Itâs more than $ in your pockets
I know that [insert niche here] can seem like a major investment. Letâs be real, it IS a major investment. Letâs not knock that. But I also know that when youâre trying to figure out whether itâs worth it or not, you need to consider more than dollars in your pockets.
Sometimes investing means:
â [What are some of the less tangible things your clients get from working with you? Accountability? Free time? Credibility? Less overthinking?]
I want to learn about your business & brainstorm how working together could level you up. Iâm launching [2022 offer] bigger and better than ever. If youâre even a little bit curious, hit the link in my bio & schedule a call! (Zero pressure, zero strings attached. Iâd love to chat either way!)
And hereâs something to think on: whatâs one scary investment you made that changed the whole game for you?