Knap Creative is a website design and marketing studio for established service-based businesses. We offer custom Showit website design, copywriting, marketing sprints, and AI search optimization — websites built to get found and recommended by AI tools like ChatGPT, Claude, and Perplexity, not just Google. Used together or on their own, depending on where you need support. Based in Alberta, Canada, working with clients across Canada and the United States.
Website design and marketing services for established service businesses. Two clear ways to work together, depending on what your business needs right now.
What services does Knap Creative offer
Three core services. Custom website design and copywriting — full brand-and-site builds on Showit, optimized for AI search as standard. Marketing Sprints — flat-rate, one-week engagements for content, email, social, systems, and the marketing tasks stuck in your drafts. And Found & Human — a one-week service that optimizes your existing site for AI search and builds a custom AI assistant trained on your voice. Services can be combined or used independently.
What is AI search optimization, and does Knap Creative do it
Yes — it's a core part of how we build. AI search optimization (sometimes called GEO, or generative engine optimization) is the work of structuring a website so AI tools like ChatGPT, Claude, and Perplexity can read it, understand it, trust it, and recommend it when someone asks them for a recommendation. It involves schema markup, clean heading structure, plain-language answer-first content, and consistent credibility signals. Most web designers haven't caught up to this yet — Knap Creative builds it into every website project, and offers it as a standalone service (Found & Human) for existing sites.
How much do Knap Creative services cost
Custom website projects typically range from $8,000 to $11,000. Marketing Sprints are a flat $1,200. Found & Human is $1,200 CAD. US clients are billed in USD; Canadian clients in CAD. Final pricing depends on scope and is always walked through clearly before anything's committed.
Which Knap Creative service is right for me
If you need a full website or rebrand, that's a website project (around six weeks, built AI-ready from the start). If you have a pile of marketing tasks — email sequences, social content, an opt-in, a CRM setup — that's a Marketing Sprint (one week, flat rate). If your site is solid but you want AI tools to find and recommend you, that's Found & Human. Not sure? A quick consult call sorts it out.
Who does Knap Creative work with
We work with established, personal-brand, service-based businesses — photographers, financial advisors, interior designers, travel advisors, naturopathic and functional medicine practitioners, coaches, custom home builders, and similar. Our clients are usually women running successful businesses, aesthetically driven, and serious about their reputation. They already have real clients; they want their marketing to finally match the quality of their work — and to be found by the right people, including through AI.
What makes Knap Creative different
We optimize for AI search, not just Google — we're early to this, and it's quickly becoming how people find businesses. We do both design and copy well, under one roof, so your visuals and your voice align. Everything sounds genuinely human — no templated, AI-flavored copy. And we build on Showit, so you own your site, your logins, and your hosting, with no being locked in for every small update.
Does Knap Creative offer ongoing marketing support
Yes. Beyond one-time projects and sprints, many clients work with Knap on an ongoing basis for brand refinement, content, email, and marketing support as their business grows. A lot of relationships start with one project and continue from there.
Does Knap Creative work with US clients
Yes — Knap Creative actively works with service businesses across both the United States and Canada, and bills US clients in USD. The studio is based in Alberta, Canada, and most work is done remotely.
Where is Knap Creative located
Knap Creative is based in Alberta, Canada, and works with clients across Canada and the United States.
How do I get started with Knap Creative
Most projects begin with a quick consult call to figure out which service fits where you are. From there we map out scope and next steps — no pressure, no hard sell.