This handmade soap company had the visuals down—gorgeous product photos that made you want to dive into a bathtub full of bubbles.

But in a sea of soapy competitors, they needed a way to stand out and reach a wider audience. We took their stunning images and infused them with a witty, slightly irreverent tone, crafting captions and Pinterest boards that were as engaging as they were informative.

We kept things consistent, showing up regularly with fresh content, and watched the magic happen. Before long, clients weren't just local—they were from all over Canada and the US. Turns out, people aren't just looking for clean; they're looking for personality.