Instagram Caption Ideas to Use this Spring

Is it just me, or are the months flying by?! Spring is right around the corner (in Canada anyways!), and it’s the perfect time to refresh your marketing strategy for the warmer months. But hey, maybe you’re feeling overwhelmed with Instagram. New features popping up daily, struggling to convert followers… we hear you!

Here are a few caption ideas for you… but if you keep scrolling, we’ll do you one better!

CAPTION IDEA 1

It can be tough to move social media followers to your email list — but when you remind them exactly what steps they need to take next, they’ll take action.

THANK YOU to all of you who are following along, double tapping, sharing, saving, and commenting on our posts. We appreciate you so much!

If you want to get a teeny bit more personal and to-the-minute, we also share weekly insights, [sales? mini challenges?], and our adventures (from “oh shit” to “aha!”) as we grow our business.

Link in profile. See you on the other side!

CAPTION IDEA 2

If you want folks to tap that little “…more” button on your post, it’s important to make sure you grab their attention with the first line. The best way to do that? Get into their heads. What are they struggling with right now? Empathize, present yourself as the solution, and call your reader to action. (This is exactly how my sales posts, emails, and pages are structured.)

“I don’t want to point and shake my booty.”
“I’m a tech dinosaur.”
“Who has an extra three hours a day just for reels? Not me.”

We get it. It feels like Instagram rolls out a new feature every third day. Keeping up is impossible. The good news is, you don’t have to. But if you’re curious about reels and want to try something new, your business will thank you.

CAPTION IDEA 3

What’s something that your perfect fit client might be tempted to do, but doesn’t pull the trigger on because she feels like it’s cheating? It might be hiring professional help. Maybe it’s using a stock photo. Or it’s throwing all of her laundry into one load. Let her know that it’s not cheating — rather, it is the perfect way to accomplish her goal and help her justify that decision.

Using stock photos is not cheating. It’s an easy way to have a professional looking feed that you can curate to show off your brand. If it’s a toss-up between a stock photo or a grainy, unlit photo of what you ate for lunch… well, we all know what we’d rather scroll through! My fave sources? @tag @tag @tag

There you have it! Three EASY TO USE Instagram captions to use this spring.

Can we be real with you though? They’re templates, and they kinda feel like templates.

What if you had an actual content strategy, like a real grown-up?

No more scrolling “for inspiration” or stressing about being perfect. Your posts feel like hanging out with a good friend, not a carbon copy of everyone else in your industry.

What if people saw your stuff, found you interesting, and struck up conversations with you? What if you could CONVERT on social media?

You totally can.

I know you’re a scrappy gal (who maybe doesn’t have the budget for full-on social media management) — let’s sit down and brainstorm some PERSONALIZED ideas to address your upcoming goals, refine your strategy, and set you up so you know exactly what to post about for the next four weeks.