I know it feels like it’s a hot minute till the end of the year, but NOW (well, yesterday, really, but I get it — life gets in the way) is the time to prep for your Q4. Here’s a quick checklist for a less-stressful holiday season.

SEPTEMBER

• nail down your promotions for this year
• start pre-launching by creating value-packed content for your list

OCTOBER

• ramp up your pre-launch by priming your audience for what’s to come
• nail down your sales page
• plan a few post-launch posts so you don’t fall off the map after

NOVEMBER

• launch, sleep, wrap your head around the fact that you’re emotionally exhausted and it’s normal

DECEMBER

• oh are we still here? it’s NOISY in social media land. good thing you did your job back in october, so people have their ears to the ground listening to you
• also though, take a breather

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